RSS gaining ground in the newspaper world

It seems the big newspapers are picking up RSS. It has been happening for a good while here in Norway. All the major newspapers have RSS-feeds of news from their online editions, and almost none of them require registration or payment to read their news.

So its interesting to see the big newspapers in the US taking up RSS more and more.

OJR article: Dear Bloggers: Media Discover Promotional Potential of Blogosphere

NYTimes.com now has 27 categories of feeds, while sister site Boston.com has 13 feeds available. Catherine Levene, vice president of business development and strategy at NYTD told me via e-mail that RSS feeds bring in between 1 million and 1.5 million page views per month for the site. And now there’s a link for readers to add RSS feeds within the navigation bar that runs on the bottom of every page on the NYTimes.com site.

[Via: Håkon Styri]

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