flash

Follow up III: Gonzo marketing related to the Flash community

CNO (Chris Norman), moderator at Flash Kit is responding to my article: Flash Kit Community – Flashkit is going under? To make such a broad and sweeping statement to sell your own ideas is somewhat reminicent of the infamous “Flash is 99% bad” soundbite. The new weblogging trend is great for developers – I make JD and Mike’s a daily read. But I really get the impression from “articles” like this that the Wired article has created some inflated egos, and in the same respect, I think the market for

Follow up III: Gonzo marketing related to the Flash community Read More »

Follow up II: Gonzo marketing related to the Flash community

CHris (Flazoom) points to my blogging about the Flash community and need for support from the money-makers. Some interesting comments there too. We are in dire need of some sugar daddies in the Flash community, that much is for sure. Phillip Torone and John Dowdell are among the people that has joined in on the discussion of how Macromedia (and others) can support the Flash community sites.. Join in on the discussion if you have a suggestion to how the Flash community sites can start making some money, and who

Follow up II: Gonzo marketing related to the Flash community Read More »

New MX Blog on my radar

I admit I have seen this one before, but haven’t had the time to explore it until now. Waldo’s Weblog is Waldo Smeets blog which focuses on all things MX. As Waldo writes himself “Waldo Smeets, Macromedia MX freak”. With the new line of products from Macromedia being so indegrated, I am sure I’ll have to keep watching what is going on there. (Unfortunatly its another weblog without an RSS feed).

New MX Blog on my radar Read More »

Follow up: Gonzo marketing related to the Flash community

Wanted to point out a discussion about the “Gonzo marketing related to the Flash community” that has been going on: Gonzo marketing related to the Flash community : comments Chris – Flazoom: I hope that Macromedia is learning. I hope that their new blogs will clue them into the demand put on community site owners. Assistance through sponsorships, banner ads or anything else that would help a community site owner would be fantastic to see Mike Chambers: We do advertise on community sites (were-here recently had a flash mx countdown

Follow up: Gonzo marketing related to the Flash community Read More »

Gonzo marketing related to the Flash community

Some interesting thoughts about what the net is doing to marketing. gonzo marketing What replaces mass market, broadcast advertising is Locke’s “gonzo marketing”, which is not really marketing but “market advocacy” through participation, sponsorship and support. The internet replaces the us-and-them relationship (creative people broadcasting to couch potatoes) with a network of conversations, which is all markets are, really. Photodude has written some interesting commentary on trying to pitch gonzo marketing to the average company. For me personally it hits home with the relationship I see between the Flash community

Gonzo marketing related to the Flash community Read More »

Follow up: Wired writes about Flash Blogs

Not a big surprise that the Wired article about Flash Blogging spawned a lot of comments from the Flash Blog community. Among the more interesting comments were Branden Hall’s Wired Up and Blogging, with comments from some other well known Flash bloggers, and Mike Chambers comments about the Flash blogs: It was John Dowdell who really drove the idea internally at Macromedia. Also, David Burrows’ FlashBlog really helped me to realize how useful a tool the weblogs could be. When it comes to negative feedback, Meg Hourihan aka Megnut has

Follow up: Wired writes about Flash Blogs Read More »

Interview with Flash Team Product Managers

I love the Flash weblog community, and the way Macromedia is interacting with the Flash community these days. I hope they won’t kill of the experiment they are running right now with the weblogs. Mike Chambers set up a very interesting interview with the Flash Team Product Managers, or to be exact, with Jeremy Clark and Troy Evans. The most interesting part is that the questions they answered were questions asked on the forums of Were-here.com Interview with Flash Team Product Managers

Interview with Flash Team Product Managers Read More »

Wired writes about Flash Blogs

This is nice, Farhad Manjoo at Wired has written an article about the Macromedian Bloggers Flash: Blogging Goes Corporate Macromedia calls this “the blog strategy,” and some see the company’s moves as the start of a trend. These days, it’s almost unfashionable for a self-respecting Webophile to not have his own blog; if Macromedia’s effort is any indication, soon a tech company that doesn’t embrace blogs may seem equally dated. Branden Hall is quoted in the article, saying: “Rather than try to make it feel like they’re astroturfing” — the

Wired writes about Flash Blogs Read More »

Scroll to Top